Shopify
Available for freelance, Aug 2026

Shopify storefronts engineered to sell wholesale & retail.

I'm a Shopify developer and e-commerce specialist working across B2B and B2C. Custom Liquid, bulk SKU purchasing, tiered pricing, structured collections, plus the SEO and paid social that fills the funnel. Five years across three markets: USA, UAE, Pakistan.

See the work
Custom Liquid/B2B bulk SKU/Volume price breaks/CRO/Technical SEO/TikTok & Meta ads/Logistics integrations/
Custom Liquid/B2B bulk SKU/Volume price breaks/CRO/Technical SEO/TikTok & Meta ads/Logistics integrations/
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Organic search impressions earned for a client store
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Markets worked in: USA, UAE, Australia, Pakistan
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Downtime incidents across every store I manage
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Building, scaling and supporting Shopify stores

Selected work

2 recent of 30+ stores built
Featured 2025 / 2026

Amafhha Jewels

B2B wholesale jewelry portal · Houston, Texas

Zero online sales at launch. Thousands in wholesale orders through checkout today, all of it running on custom Liquid I wrote.

Custom block
Bulk SKU purchase grid: quantity per variant, one add-to-cart
Custom block
Wholesale discount & coupon packages page with live price breaks
Custom block
Quick Buy sheet: reorder by SKU code, no browsing required
Custom block
Start-Your-Business starter packages for first-time retailers
Custom block
Any block a client asks for, built into any theme, free themes included
Growth
Core-markets SEO landing pages, trust stats, review wall, blog engine
Liquid Bulk SKU ordering Volume price breaks Technical SEO Live stock sync
Live site amafhhaj.com ↗
Amafhha Jewels storefront banner
Live site nanaafrica.shop ↗
Nana Africa storefront banner
D2C + bookings 2026

Nana Africa

Ghanaian food brand · Melbourne, Australia

An award-winning spice and catering brand selling three ways at once: retail products, a 10-page booking hub for classes and events, and a stockist network across 14+ Melbourne stores. Built one storefront that handles all three without confusing anyone.

Booking flows Custom sections Stockist locator Brand storytelling
Visit live site ↗

Shopify SEO, revenue & organic growth

Verified proof of work

Search is the channel that keeps paying after the ad budget stops. I structure collections and product pages around real queries, fix the technical debt Shopify themes ship with, and publish content on a cadence — then report on it from Search Console and Shopify Analytics rather than guesswork. Every number below comes from a client dashboard, screenshot attached.

How the work gets delivered

The SEO campaigns are run by Nourooz's in-house search team — dedicated technical, content and reporting specialists who own the keyword strategy month to month. Store design and development stay in Nourooz's own hands, front to back: theme architecture, custom sections, speed and checkout. One accountable partner, a specialist team behind the search results.

  • 01Technical audit: indexation, duplicate collection URLs, Core Web Vitals, structured data
  • 02Keyword map per collection, with commercial intent grouped by buying stage
  • 03On-page rewrites: titles, meta, headings, internal links, image alts at scale
  • 04Monthly reporting on clicks, impressions, position movement and revenue attribution
GA4 · organic Mar–Aug 2026
191,076 sessions
↑ 212.2% from 61,204
Organic traffic surge
Non-paid sessions across the four stores, measured over a six-month engagement window.
Search Console Last 12 months
6.83M impressions
↑ 148.6% 279,411 clicks · 4.09% CTR
Search impressions
Total query impressions earned, with click-through rate holding above four percent.
Shopify Analytics Aug 2026 MTD
$47,318 revenue
↑ 89.4% vs. prior period
Revenue attribution
Checkout revenue traced to non-branded organic keywords, last-click attribution.
Position tracking Rolling 30 days
47 keywords top 3
↑ 9 at #1 312 in top 10
Keyword rankings
High-volume commercial queries holding the first three results on Google.

Live dashboards, client by client

Traffic · revenue · AI search
1st Step
Footwear retail · 1ststep.pk
Search Console verifiedAnalytics proof
187,673
Organic users
+43.5% YoY
Rs 16.8M
Organic revenue
+89.4%
79.4K
AI search impressions
from 12K
The Entertainer
Lifestyle & gifting · theentertainer.pk
Search Console verifiedAnalytics proof
6.83M
Search impressions
279K clicks
Rs 11.0M
Organic revenue
+86.9%
102K
AI search impressions
from 21.9K
Bareeze Man
Premium menswear · bareezeman.com
Search Console verifiedAnalytics proof
1.66M
Search impressions
66.2K clicks
$14,424
Organic revenue
+66.4%
66.4K
AI search impressions
from 13.6K
Dr Affan Wellness
Health & wellness · draffanwellness.com
Search Console verifiedAnalytics proof
22%
Average CTR
31.9K clicks
Rs 10.9M
Organic revenue
+94.6%
8.22K
AI search impressions
from 695
Want the same growth curve on your store? I'll audit your search visibility and send back a prioritised plan. Request an SEO audit ↗

What I do for clients

Services
01

Theme development

Custom Liquid sections and blocks built on top of a maintainable theme. No app bloat, no locked-in page builders.

02

B2B & wholesale

Bulk purchasing, gated trade pricing, volume breaks and minimum orders, built so retailers can place a full range order in one pass.

03

Retail planning to first sale

What to stock, how to price it, how to list it. I plan the range, write the listings, structure the collections, and stay on it until orders are coming in.

04

CRO & speed

Product page structure, checkout friction, mobile-first layout, and performance tuning, measured rather than guessed.

05

SEO & content

Keyword-led product copy, collection landing pages, and a blog cadence that compounds into search demand.

06

Ads & fulfillment

TikTok and Meta campaigns wired to the storefront, plus logistics integrations that automate order handoff.

How it goes

Four weeks from audit to a store that ships orders.

W1

Audit & architecture

Website structure, pricing rules, customer types, and what's actually losing you orders today.

W2

Build

Theme customization, custom sections, bulk ordering, and the collection automation behind it.

W3

Merchandise

Product imagery cleanup, SEO-written descriptions, banners, and launch-ready collection pages.

W4

Launch & grow

Go live, hook up ads and analytics, then iterate on what the data says every month after.

Ready to freelance worldwide

Flexible with timezones
USA UAE Pakistan Australia

I work UTC+5 and overlap mornings with Houston, afternoons with Dubai, and evenings with Melbourne. Standups, dispatch questions and launch days have never waited on the clock.

Houston, USAUTC−5
Dubai, UAEUTC+4
Lahore, PakistanUTC+5 · home
Melbourne, AustraliaUTC+10

What clients say

Hover or tap to flip
Verified client

"We were writing wholesale orders by hand on WhatsApp. Nourooz turned that into a checkout our retailers actually use. Thirty variants, one click, correct pricing every time."

FA Faisal AhmedWholesale Director · Lahore, PK
Outcome 0 → 100% of wholesale orders now placed through self-serve checkout instead of manual invoices.
Verified client

"I've hired Shopify developers who disappear after launch. He stayed on, watched the analytics, and kept bringing me fixes I hadn't even asked for."

MR Marcus ReyesStore Owner · Houston, TX
Outcome 115k organic search impressions built from a near-zero baseline, tracked monthly in Search Console.
Verified client

"Our catalogue was a mess — thousands of products in no collection. He built a tagging system that files everything automatically. Uploads take minutes now."

AS Ayesha SiddiquiBrand Founder · Karachi, PK
Outcome ~80 shoppable collection pages generated from tag rules — each one its own search landing page.
Verified client

"He asked about our buyers before he wrote a line of code. That's rare. The store finally works the way the business actually sells."

DC Danielle CarterE-commerce Lead · Dallas, TX
Outcome 4 wks from first audit call to a live storefront taking real wholesale orders.
About

I started with one dropshipping store. Now I run wholesale portals.

I'm Nourooz, a Computer Science undergrad in Lahore and a full-time e-commerce specialist. I started in 2022 with Shopify dropshipping stores in Pakistan, moved into a white-label shawl brand, then built Arabic/English storefronts for the UAE with Zambeel logistics wired in for fulfillment.

Today most of my work is B2B: a US wholesale jewelry portal running on bulk ordering I built in custom Liquid, plus the SEO program that keeps new retailers finding it. I like the unglamorous parts: tag architecture, inventory logic, checkout flows. That's where the revenue actually leaks.

Based in
Lahore, Pakistan. Remote worldwide
Studying
BS Computer Science, University of Lahore
Markets
USA · UAE · Australia · Pakistan
Reply time
Same day, every day. Yours before it is anyone else’s

Shopify store developer & manager. Let's talk.

Whatever feature you have in mind, I can build it: any block, any flow, on any theme. Tell me what your store needs and I'll reply within a day.

nouroozmgr@gmail.comEmail +92 300 9412347Phone / WhatsApp
Lahore, Pakistan (UTC+5)Location
Request a proposal
Chat on WhatsApp